Advertising screen digital signage is a great way to reach a broad audience with a brand awareness campaign, especially if the campaign is specific to a certain region. Signage is strategically placed in high-traffic public spaces, enabling you to get your message across to as many people as possible. The more people you can reach, the greater your brand awareness and the more people you will be able to convert into customers. Research shows that 83% of people admit to remembering the digital signage they saw in the last 30 minutes of shopping.
Promotion of products and services is one of the most common uses of digital signage for corporate LCD advertising screen. Part of building brand awareness is showing what your company does best and what sets you apart from the competition. Advertising screen digital signage is a fun, creative and visually stimulating way to showcase your products and services to a wide range of consumers. As mentioned earlier, many companies often use them to promote products with broad appeal, the food and beverage industry is a good example.
You can also use advertising screen digital signage to advertise your latest product series by using images and videos to describe your product in the best possible way by highlighting its unique attributes in your ad content. This advertising style gives your business the opportunity to connect emotionally with potential customers and encourage them to take the next step, whether it's asking about a product or service, or visiting your store.
In this economy, digital signage advertising is more accessible than ever. This form of media is often less expensive than print or digital marketing, and it delivers more powerful results with a smaller budget, making it an excellent choice for small businesses or practitioners with limited advertising budgets to showcase their marketing content.
When you buy media space on a digital advertising screen from Kerchan LCD advertising screen factory, you buy both the location and duration of the campaign. The time your ad is visible to customers is critical to building brand awareness. What's more, billboard advertising has been shown to be 80% less expensive than TV advertising, so if you want to reach as many people as possible without breaking the bank, advertising screen digital signage will be the perfect complement to your marketing campaign.